Category: Future & Tech

Uncharted: Big Data as a Lens on Human Culture

The premise is excellent. Our consumption, sharing and creation of data could tell us a lot about our society and the evolution of our culture in different parts of the world. The problem is, the book is based solely on the authors’ experiments with datasets using Google Books Ngram Viewer. 30 million books digitized by Google. A lot of books, but still a small subset. The book doesn’t match the expectations set by the title, but is still an interesting read.

Everybody Lies

Everybody lies, as the title suggests, to their colleagues, friends, spouse and most importantly, to themselves. What they search for, and what they click, are better indicators of their true nature. This is the premise of the book, and a major portion of it is dedicated to reasoning out how the troves of data we generate can lead to fundamental insights. But it also provides a counter balance towards the end – the limits of data, intangible measures and the ethics of mining data. The potential of data to create new understanding in social sciences and human behaviour – reason enough to read this!

The Master Switch

The books I really enjoy are the ones that capture and articulate a fundamental insight. This is one such. Tim Wu studies the history of information and communication empires, and illustrates a predictable path they follow – he calls it The Cycle. The biggest game changer we have seen in modern times is the internet, and the question he seeks to answer through this book is “which is mightier : the radicalism of the Internet or the inevitability of the Cycle?” An absolutely fascinating read.

The Rise of the Robots

Martin Ford’s excellent take on the seemingly inevitable robocracy future that humanity is racing towards. He lays a lot of emphasis on explaining this inevitability and in the process, not only debunks popular schools of thought on how we can overcome it, but also calls out areas he is unsure of. It is definitely a bearer of bad news, but makes for an insightful read.