An overcast sky met us at the Alwaye railway station on June 1st. As I sat inside the bus to Kothamangalam, I wondered where the rains would meet us. I saw school kids waiting for their bus, but not as many as I had expected. It has been a tradition in Kerala – on June […]
Aravind Adiga The experts talk of India and China dominating the world’s economy in the near future. Aravind Adiga’s protagonist Balram Halwai agrees, and even states as much in his letter to the visiting Chinese Premier. But the macabre twist lies in his reasoning, and that’s perhaps why this book is unique. There are many […]
DoctorsBooking.com aims to enable patients to make responsible healthcare choices through accurate information and increased accessibility to doctors. In conversation with co-founder Roopa Rangaprasad.. [scribd id=99996782 key=key-1o8wqkzog31ewsgqla8g mode=list]
Twitter’s event based hashtag pages (as opposed to brand based) made me think about brands as experiences. In another era, the ‘experience’ was restricted to a limited number of media vehicles (and I include non-social network WOM too) and the actual touch-feel, pre or post purchase, including retail outlets. But times have changed – social, […]
The debate on twitter, some time back, on the subject of kids on Junior MasterChef Australia was an interesting one to watch. I have no definitive opinion on it, and I understand that it can be debated both ways. So, just a few perspectives. I watched the show for a few days, and was amazed […]