Last week, @aplusk beat @CNNbrk in the race for one million followers. In plain English, Ashton Kutcher, an actor, challenged CNN on Larry King Live – who would get to a million followers first – to prove a point that an individual could have a reach equal to a large network on Twitter. Twitter joined […]
The advantages that social media has to offer are best derived by participating. When brands understand that, we get to see Facebook pages (or profiles) and twitter accounts. While these might display the brand name, the interactivity of social media makes it seem like communicating to a person. As far as social media tools go, […]
Social Median has been a pending site in my things-to-do list for such a long time that guilt no longer describes the feeling enough 🙁 I’ve liked the concept of the site a lot, and while I’ve been following developments there, and have added the bookmarklet to the browser, and though I’ve started several groups […]
A couple of days back, I happened to see the TVC made as part of Maggi’s 25 years in India celebrations, and the association with the brand was so strong that I had to check it out and write a post on it. Right from school, when I used to exchange part of my lunch […]
Even as stories abound about a Google acquisition of Twitter, Adage had a story on how Google is already making money out of tweets. According to the article, Google is offering ad units that display the client’s five most recent tweets across the AdSense network. The link leads straight to the client’s twitter account, and […]