Even as I write this, Titan is looming on the horizon – not Saturn’s moon, but Facebook’s purported mail service, which can (potentially) stake claim on another front that Google has made much advances in, though its still only #3. And so the thoughts from last week’s post continue – on whether culture is the […]
I remember writing about the ‘technopologist’ about a year back, in the context of businesses only looking at social platforms through a brand/marketing prism and not sparing a thought on the other implications/potential – organisational culture, business policies, to name a few. The technopologist -a hybrid of marketer, technologist and social anthropologist was a hot […]
Google Me is already showing great results, even before its launch. Maybe its the fear of whatever-it-is-going-to-be that has made Facebook release a couple of tools a few days back. 😉 Facebook Live (via), a live video streaming facility, with features like a live feed, and ‘ask a question’. More interesting is the app that […]
A few weeks back, I’d mentioned Tac Anderson’s ‘3 types of social media strategy‘ . To quickly summarise, the first is the ‘toe-in-the-water’ approach (not really a strategy), the second is ‘optimising social media for business’ and the third is ‘optimising business for social media’. That happens to be the decreasing order in terms of […]
I ended last week’s post with the view that removal of labels and building in the intent and components of these labels into an organisation’s processes might result in structure better than one obtained by a piecemeal approach. I’m still thinking about Surekha’s last comment – on corporate governance, and wondering whether it does indeed […]