In the initial years of my career, I worked with brands where content was the product. In the last decade, a part of my job has been the creation and marketing of content as a component of brand and digital acquisition strategies. The video captures what has been an interesting journey. We also briefly chat about the future of content.
A chat with exchange4media on what we have been up to at Scripbox in terms of brand and marketing strategy, and a few thoughts on the role of digital, customer outreach, and what marketers need to plan for. P.S. The bold “question” starting with Exploring this might.. is not a question, but is part of […]
Stop thinking. Start investing, is scripbox’s message as it tries to simplify the process of investing for consumers. In conversation with co-founder Sanjiv Singhal. [scribd id=125730790 key=key-1nna9enw2hvpf69l44pp mode=scroll]