Weekly Top 5
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Tag: Nokia
Weekly Top 5
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PR – Public Relationship
The control a brand has, or rather the lack of it, was evident in two examples I saw recently. Both became viral, one at a very small level, and the other, a huge global one. You must’ve guessed the second one easily enough. Meanwhile, the first was ‘Bros Icing Bros‘ and linked to the Smirnoff […]
The Fifth Estate?
I remember an almost-discussion on twitter a while back, with shefaly and gkjohn, on whether was a tech company or a media company. The context was the Android getting space on the otherwise bare Google homepage. That would have a reach greater than perhaps most, if not all media giants. And thus I thought about […]
Newsmakers
Its ironic that I have to start the post this way, but Disclosure: I work with The Times Group 🙂 There was some amount of Twitter buzz a couple of days ago on the article carried in the (city edition) Times about Arindam C’s new book selling a lakh of copies in 10 days. This […]