There was an article recently at PSFK, which, in addition to the impending data explosion, also talks of the need for brands to invest in technology to mine, analyse and identify changing consumer needs and opportunities. Though probably, at a later stage, the automatic ‘sensors’ mentioned in the article would beat the self-expression media services […]
Sometime back, I read an extremely interesting post by Chris Messina – how we’re now hit by a plethora of data and information on the real time web, which our brains have not adapted to, and how, in order to process this, we’d require an augmentation of our existing abilities. The information overload has been […]
I read about the Jaipur Lit Fest, only thanks to a tweet from prolificd/roshnimo, this despite the fact that I fancy myself to be quite a voracious bibliophile. So, I wouldnt have been surprised to be asked ‘Have you been living in a cave?’. I blame it on the information overload, and wonder if we […]