A crowdsourced software testing model that offers on-demand services to software developers and enables testers to build a repu 50 Secrets Of Blissful Relationships. tation and be part of a community, that is 99tests. In conversation with founder Praveen Singh. [scribd id=58358455 key=key-1hzrrg6tkr0rgr8gsnh7 mode=list] zp8497586rq
Content and the need for brands to get into the space of creating it has been a subject discussed here several times. So, when I read about MTV's tumblr voyage, (via) I thought it would serve as a good handle to revisit the subject. I thought the choice was platform was in itself a great […]
Since tis still the season of predictions and ‘looking forward to in 2011’, and because I brought up the subject of brand agencies reshaping themselves for the future, I thought I’d share with you three of my favourite decks of insights from the many that I managed to scan in the last few weeks. We’ll […]
‘Jumping the shark’ is a phrase that has been jumping on to my face regularly, but something that got lost in the rigours of speed reading and processing. Thanks to Tom Fishburne’s excellent post on the subject in the context of brands, products and organisations, I got to think about it a little more. The […]
There was a good ‘debate’ at the McKinsey debate zone on whether people will pay for content, in the context of newspapers. An old debate by now, and one whose conclusion is being seen around, with very few exceptions (the reasons for the relative success of the Big 3 of fee-for-content services—the FT, the Economist, […]