• Decrees of Influence

    ‘Influence’ as a subject has been popping up on this blog since 2010, the last post sometime in Feb 2014. In about half a dozen posts, I wrote about influence in the context of the landscape and complexities, visibility-credibility framing, the data driven approach and its challenges, ‘micro celebrity’ price tags, brands’ usage of influencers as media, and my talk on influence at #WIN14.

    Conceptually, I am all for “influencer marketing”. I know it can work in some contexts because of what we achieved with it in Myntra in 2012-13. But even further back, in 2010, thanks to a discussion on a post by Palsule, I realised that with web platforms, after a certain scale is reached, the culture starts resembling that of mass (media) and the ‘influencers’ as well as ‘influenced’ begin a relationship that’s familiar from a mass media era. (Influence Cycles)  (more…)

  • The Calcutta Chromosome

    Amitav Ghosh

    “The Glass Palace” is one of my all time favourites, and I find it difficult to believe that it was written by the same author. That is by no means a takedown of this book, in fact it is to the author’s credit that he manages to do such a fantastic job across genres!

    I’m finding it very difficult to give a genre label to this work – fantasy, horror, thriller, medical mystery historical fiction – though sci-fi for some reason seems to be its accepted genre. The plot uses a whole lot of themes – science, mysticism, religion, mythology, counter-science, even nihilism to a certain extent. I can’t be sure but I also wonder if the author was firing a tiny salvo at a Western attitude towards Indian scholars, and how history has been written to glorify its authors. (non-objective and not giving credit where due) (more…)

  • Kindred @ Kottayam

    The predictability of the biannual trips to Kerala has been on the wane the last couple of years. To the extent that this year we have made only one visit, and it does seem the count will stop there! This year, our more extensive plan, which involved a cousins’ get together, was reasonably wrecked by the announcement of a nationwide bandh on 2nd September. A few of us though, decided to have ourselves a hartal holiday, and thus D and I found ourselves in the world’s first solar powered airport on the first day of September. The pre-arranged cab would take us to Kottayam, with a pit stop to pick up a cousin and his wife.

    As we veered off NH 47 on to HMT Road, I realised I hadn’t been on this road in this millennium! NH 47 is apparently called NH 544 now, but I refuse, citing old age as an excuse! HMT stopped ticking earlier this year, I wonder how long the road will be a reminder – probably until local or national pride finds what they deem a worthy recipient. Meanwhile, the only landmark I could remember was at the beginning of the road – Food Craft Institute, which my mother used to visit for baking classes in the 80s. I looked around for the Toshiba Anand factory, remembering the replica of a giant Toshiba battery on a tower that could be seen from afar. Seems I was seeking a world that had been erased more than a decade ago. My last memory of the place was a staff quarters (I can’t be sure if it was KSEB or HMT itself) – we had relatives there and a kid, slightly older than me, had the only clockwork railway I had ever seen. Yes, it was a big deal in the 80s! I glanced around excitedly and then wearily, hoping for a few more tokens of the past, but the place had changed much, I really couldn’t remember anything more, and it was a painful reminder of how fickle, and out of one’s control memory is. After all, to quote Julian Barnes, “memory is what we thought we’d forgotten.” (more…)

  • Nasi And Mee

    I think Nasi and Mee opened just as we were moving to Whitefield. But we had heard so many good things about it that a plan had been in the works for a long while. The plan just kept getting postponed, and would have continued to, but for a couple of friends who thankfully manage to be very unsympathetic to the rigorous planning with which I plan my restaurant outings! And thus we landed in Koramangala, on a rainy Friday night, after having spent the previous hour and a half trapped in an Uber in slow motion. Even as we were pointing out to each other the changes on 80 feet Road, Koramangala, we spotted Nasi and Mee adjacent to what can arguably be now called a heritage hangout – Rendezvous!

    Somehow, the space manages to give itself a hipster feel, helped by a largely young crowd. Great buzz, and just the right amount of light for us older folk to see around, and look at the menu.

    collage1 (more…)

  • Gone Girl

    Gillian Flynn

    I probably wouldn’t have picked up the book if everyone and their everyone else had not raved so much about the movie. I am glad I did. (I need to add a few thrillers to the reading list occasionally) One of the indicators of how much I enjoyed a book is the number of days I take to finish it. This one was completed in half the time that had been allocated for it.

    “You two are the most f*cked-up people I have ever met, and I specialize in f*cked-up people.” says Tanner Bolt somewhere in the last fifty pages of the book. That, arguably, is the best description of this book. From the time you wonder, just like Nick, what happened to Amy on their fifth anniversary, you’re hooked. That is the beginning of a roller-coaster ride, which keeps you on the edge pretty much all through the 400-odd pages. (more…)