Category: Choices

  • Life menus

    In last week’s post, I had referred to this excellent post – “How Technology Hijacks People’s Minds…” in the context of Google/Facebook/Amazon. As I had mentioned, I liked it because it had a direct connection with the can-want-need framework I (try to) use in my personal consumption. Specifically, his first point on the ‘menu’ and the illusion of choice. To quote from the post,

    When people are given a menu of choices, they rarely ask:

    • “what’s not on the menu?”
    • “why am I being given these options and not others?”
    • “do I know the menu provider’s goals?”
    • “is this menu empowering for my original need, or are the choices actually a distraction?” (e.g. an overwhelmingly array of toothpastes)

    (more…)

  • Work, Parenting & the Monoculture

    Sunday morning gave me a fantastic read, via  multiple shares on my timeline – “Why do we work so hard?“, in which Ryan Avent traces the evolution of work (hours) from the time after the second world war, and wonders why a trend was reversed and we started working more hours. She considers her own as well as her father’s experiences, and explores whether it is the treadmill effect, the satisfaction of work, or a combination of both. She sums up one of her answers thus –

    It is a cognitive and emotional relief to immerse oneself in something all-consuming while other difficulties float by. The complexities of intellectual puzzles are nothing to those of emotional ones. Work is a wonderful refuge.

    Something about it gave me a sense of deja vu. I realised that this has also been my hypothesis about parenting! Back to that in a bit. Meanwhile, she ends the article with

    ..precisely why what I’m doing appeals to me. They are asking about a job. I am thinking about identity, community, purpose – the things that provide meaning and motivation. I am talking about my life.

    It reminded me of a short conversation with S recently, where we agreed about how (many) people follow up their introductory “Hi, I am XYZ” with their designation and/or place of work, irrespective of the meeting context.  (more…)

  • Convenience & Choices

    It’s difficult to accuse Mashable of being thought provoking, but I have to admit that “After Harper Lee, will there be another literary recluse?” made me think. The article also brings up JD Salinger. Both the concerned books are personal favourites. Bill Watterson immediately comes to mind in this context of people who did not care for an encore. I can relate more to him because it seems more recent. I discovered the works of Harper Lee and Salinger decades after they became the classics they are.

    It is indeed tough to imagine creators of this era shying away from the public eye. In fact, I’d be surprised if they didn’t do exactly the opposite. Most of the world would consider that silly! After all, if one is pragmatic, it is easy to see that most art is business. And even if the business is niche, the select target audience needs to hear of it. Even in the cases that it isn’t a business, they are a method of self expression, and in the era of social media, sharing that point of view and starting a debate on it is easy and cheap. Just to clarify, this is not about being  judgmental about it, after all these are choices. (more…)

  • Identity Cleft

    ..and finally, I got myself to see the last episode of Mad Men. I’d been putting it off because the series was the kind I enjoyed so much that I never wanted it to end. The last few episodes were quite ‘meta’ in the sense that through Don Draper, the show’s protagonist, the show itself was searching for a befitting ending.

    <spoiler> These episodes saw Don getting rid of his possessions, until all he had left was an envelope with some money (and a ring) and a cover with a change of clothes. He had lived the previous few years of his life as Don Draper – a name that wasn’t his. The idea of Don Draper though was all his, but somewhere in him, was also Dick Whitman, his original name. Every time he made the confession of taking another man’s name, you could sense his guilt, and relief. Maybe that was the freedom he was looking for, when we was getting rid of all the paraphernalia attached to Don Draper.  (more…)

  • In Capitalism we bet?

    The Book of Life is one of those internet gifts that keep on giving. If you haven’t read/subscribed, now is a good time! One of its articles that I read recently (though it seems to have been written a while back) was On the Dawn of Capitalism. It was about the need for capitalism to expand its scope and address the full range of needs of mankind, and uses Maslow’s needs to frame this. (Reminded me of “Currencies of Engagement @ Scale” from a while back)

    The article states that companies are (vaguely) aware of this, and that’s why advertising tries to sell to us with an appeal to higher needs. But, We get promised friendship or love and end up with a 4×4 or a new barbecue set. Our materialism/consumerism is also to blame, but it is attributed to our lack of self knowledge. Capitalism, the argument goes, is capable of tackling the higher, deeper problems of life, and make us more refined, and restrained.  (more…)