Mighty Small

First published in Bangalore Mirror One of the ‘perks’ of getting into 1MG Mall from the Indiranagar side is that you get to play/watch NASCAR in the last stretch. After the Trinity signal, you’ll swing wildly to the left, because you have to turn into Kensington Road, cutting through the blaring horns (with vehicles attached) […]

Intent, Interest & Internet dominance

Facebook’s new move to dominate advertising by expanding its audience network to non users got me thinking about its interest based approach, and in contrast Google’s intent based approach. While both approaches have their place in the scheme of consumption, it reminded me something I posted a while back on a completely different context – […]

Privilege & Currency

I read a remarkable set of tweets sometime back on the subject of privilege by @eveewing. She rightly pointed out that it is fairly easy to acknowledge privilege, but reparations are far more difficult. Writing about it, by that measure, is the easiest thing to do, but be that as it may…. I had written about privilege a while […]