More than fizz and froth

While the recession hits the economies worldwide, the cola giants have been trying their bubbly best to get the fizz back into the lives of their target audience, through hope and optimism campaigns. Pepsi began proceedings with its new logo, accompanied by a tagline “Every generation refreshes the world”. You can catch an entire set […]

Headcount

A whole multitude of them were swept away in the deluge. Others calmly stayed rooted, with the serene acceptance of a ‘Here today, gone tomorrow’ philosophy. They didn’t seem bothered, he thought. But he couldn’t afford the complacency. After all, with the hair being lost every time he bathed, he was one who’d become bald!! […]