Going Glocal

Heard here that Yahoo had launched its local search. I had been quite impressed by Yahoo Cities earlier, and had started referring to it more and more for events in the city. My only grumble was that i couldn’t get a feed for it. In addition to events, they also have news, answers, maps, travel, […]

On the right track

Saw the new Fastrack TVC on air –  Shut up and Move On, but I didn’t see it there first. Fastrack is a brand whose communication i try to follow, simply because i feel that somewhere they’ve got the pulse right.  Of course by doing that, they also end up making customers who don’t fall […]

Panchvi Pass

They asked him about his new fad. He said it was a 55, a concept/story told in 55 words, no more no less. They said, okay when would he stop. He said, soon. Actually, it was just a quirky race, to complete fifty five 55s before his blog turned 5. That day would be tomorrow. […]