I ended last week’s post with the view that removal of labels and building in the intent and components of these labels into an organisation’s processes might result in structure better than one obtained by a piecemeal approach. I’m still thinking about Surekha’s last comment – on corporate governance, and wondering whether it does indeed encompass (enough) the social facet. Social, both in terms of implication on the larger society, as well as the social used in the context of say, social media.<\/p>\n
While I’m not expert enough to look at the first part comprehensively and offer the soundest of opinions, I think the latter is everyone’s playground \ud83d\ude42 On that front, I don’t think corporate governance quite makes the cut. And that led me to keep searching for various models being discussed. I also brought into this search the perspective I’d shared earlier on a Dunbar’s number for brands\/organisations<\/a>, retaining the ‘soul of the brand’ (courtesy Chris Brogan) and scalability<\/a> issues.<\/p>\n And that’s how I came across the ‘Platform Organisation’ concept. The presentation below approaches the need for this from a communication perspective<\/p>\n