Social Advertising

A post on the WindChimes blog sparked off an interesting argument on whether banner advertising on Facebook is called Social Media Marketing. But before we step into that, a quick look at what Facebook has been upto recently. Facebook recently announced that users had uploaded 10 billion photos on the network. Considering that Facebook’s not […]

Corporate Talk

I’ve always maintained that social media has this uncanny way of stripping the veneer of most entities – be it people, products or organisations. At one point of time, Mouthshut used to be my preferred destination for user reviews. All the ads, all the DMs, and all the brand ambassadors would be collectively shown the […]

Digital User Divides (2 of 3)

Technorati recently released the ‘State of the Blogosphere 2008‘ report which throws some light on the trends in blogging. While the numbers might indicate that the phenomenon of blogging is also experiencing a slowdown, but that depends on the definition of a blog. With the increasing popularity of micro blogging services and social networks, the […]