The “fakeness” in influencer marketing is only a symptom of a malaise that is present at all levels of society. The CXOs/thought leaders who use agencies to build a personal brand are exhibiting the same duplicity. The secondary consequences on society, thanks to AI driven media creation and consumption, are probably beyond our influence now!
Our capacity to feel, imagine and visualise led us to abstractions which allowed us to communicate with each other. Even the idea of consciousness is an abstraction of complex neural interactions. Over time, abstractions have made their way into many spheres of our lives. What lies next?
Facebook is in the process of updating its Newsfeed algo again so that we see more posts from friends and family, and less from ‘Pages’. Great news, except that when every person is media, and there is a limit to the pruning one can do, the feed will still consist of biases, prejudices, hoaxes, paid […]
The impending death of Orkut (2004-2014) made me think of the evolution of social networking and its transience. Orkut lived ‘only’ for 10.5 years, and this is despite being part of Google, though some would call that a disadvantage. Facebook has been around for the same time, and the fact that it is a force to […]
I guess that’s the reason why Calvin & Hobbes is so utterly loved by so many folks. Profound, timeless, universal truths expressed in such a unique way! I had never seen this one until recently. Why blame Instagram for filters? They existed long before anyway 🙂 I thought this strip found great application in all kinds […]