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Tag: Erving Goffman

The Presentation of Self in Everyday Life

Goffman uses the metaphor of a theatrical performance to explore the nuances and interplay that occur in practically every interaction we have. Stages, props, audiences, and all of us actors, working on “impression management”. Not an easy read, but well worth the time.

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April 4, 2021February 13, 2021 manuscryptsNo Comments

Provoke the Woke?

Across the world, brands are waking up to the need to be part of larger cultural narratives. But being ‘woke’ brings its own challenges.

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July 19, 2020December 31, 2020 manuscryptsNo Comments

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