A couple of months ago, I had written a post on the inevitable ambient future of what we now call the internet, and the role of AI in it. The post was mostly on the rapidly changing nature of interfaces. The ones we actively interact with – mobile, VR/AR, gesture/haptic based tech – and the […]
Last Thursday was my first anniversary at GroupM, and the next day was my last there. A short tenure, and one year in an agency is too less a timeframe to be exposed to all the facets, people and processes a large (media) agency has to offer. But limiting though it is, I’d still like […]
Crystal gazing began in right earnest in Dec 2012, and across the web, there were many top x predictions for 2013. Trendwatching made a list, and my favourites in it were #9 and #10 – “Full Frontal” and “Demanding Brands” respectively. The first was about brands moving further on the transparency curve and proactively showing […]
It had to be black or white. Then came the greys, and then, the different colors, a justification for all that we did. But then came the social sites, who just might bring it back to square one. Friendship requests to be answered with a yes or no. A digital age with a binary code. […]