activism | m a n u s c r y p t s

Brands, Activism & Morality

Across the world, inequities are becoming more stark, and increasingly, brands are being pushed to move from activism to action. Where do things go from here for a business and its communication, for us as consumers, and for (some of us) as marketers?

I, the responsible

…and the poor poor girl died earlier in the day I wrote this. Given the delay between my writing posts, and them getting published here, we should have collectively moved on from the issue by now, at least in terms of mind space and media space- mainstream as well as trending topics. Much, much has […]