m a n u s c r y p t s | A work life balance sheet

Brand with a worldview – Part 2

My take on the importance of a world view in brand building. With the ever-reducing shelf lives of brand and marketing play books, a “skin in the game” approach is a strategic imperative. What is that, how does one arrive at it – my perspectives using Nike as an example.

Arirang

Korean in Kammanahalli is not really a stretch of imagination. And Arirang has been on the list for a while now. Lip-smacking food that included a spicy pork bibimbap and a Chicken Gimbap, and really friendly service means that I’d not only recommend it, but make a repeat trip as well.

Daemon

This book is an exhilarating ride. Can a person, after his death, infiltrate, control and micromanage the lives of people, events and corporations? Quite so, if you go by this excellent post-cyberpunk thriller.

Finn, Tolstoy, and happy families

Tolstoy begins Anna Karenina with “Happy families are all alike; every unhappy family is unhappy in its own way.” A.J. Finn’s character in The Woman in the Window says that “No family, happy or unhappy, is quite like any other.” Who is right?

Punjabi By Nature 2.0

We really loved the Punjabi by Nature in Koramangala, and were disappointed by the original version in Whitefield. This revamped effort worked for us only because of the terrace seating. The beer is decent, the food is below average, and the service marches to its own beat!