There was this nice game we used to play as kids – join the dots. The context? Unless you’ve been living in a cave without a cable connection, the new Airtel ad should be coming out of your ears by now. No, not the ‘Having a ball at the border’ one, the new one where […]
And when Bangalore decided to play host to a nagging rain, we plonked our way through Church Street to have ‘Punjabi food with a pinch of Bollywood’. When i saw the ad, I was wondering how this positioning would be viable when ‘Oye Amritsar’ was so close by. I realised it would be, if its […]
For all those who’ve been good and watching TV, the source of that one should be a lollipop. There are some 4-5 ads of AOL doing the rounds, which you really couldn’t have missed. What’s the context? Well, i read here, that AOL is buying out Bebo for $850 million. Oops, I should’ve told you to […]
Read a very nice article today on rediff, about Google’s nine innovation rules. Coming from Marissa Mayer, VP of search products and user experience, it underlines why Google’s offering always strike a chord with the audience. While I’m one of those who’re becoming increasingly uncomfortable with Google and its (non) privacy, and its journey away from […]
She called first. Then many like her. He hung up rudely. They kept calling, forcing him to ponder. Maybe they called for a reason, maybe they’d data on him, maybe they knew something he didn’t. So, when she called next, he asked earnestly ‘Why do I need a personal loan’. This time she hung up. […]