The thread that interested me most in Neal Stephenson’s Quicksilver (Volume One of The Baroque Cycle) was on Predestination vs Free Will, something I’ll continue to read up on. The book has a conversation between Daniel Waterhouse, a fictional character and Gottfried Leibniz, in the chapter Daniel and Leibniz Discourse (II), in which Leibniz puts […]
TaxiGuide.in is an online car rental booking service that allows you to search, compare and make an online reservation of cars on rent/hire in 77 Indian cities. In conversation with co-founder Ashok Ananthakrishnan [scribd id=63958354 key=key-27hhilv5qmfjxfi3q19f mode=list]
Ali Sethi Ali Sethi’s debut novel would have been just another coming of age novel, if it were not for the milieu it is set in, and the characters that make up the narrative. Zaki Shirazi lands in Lahore for the marriage of his childhood companion Samar. As the house is caught up in the […]
In the last few weeks, I have had several interesting conversations on the subject of social’s utility to brand building. I realised that I often veered towards building the product/service ground up with social inherent in it. I was trying to understand why and that took me back to the ‘aligning business to social’ vs […]
The blog (and its readers) have been victims of many a ‘baggage’ post, but this one is slightly different. The ‘insight’ must seem a no-brainer on hindsight, but because it isn’t a direction I’d thought in, it did seem a bit of a revelation. From my own experiences and from observing others, I realised that […]