Gamification – Level 3

I ended last week’s post comparing the previous season’s buzzword ‘social media’ with gamification, and the need for brands to evolve their own way of utilising it. Though it’s easy to find a huge number of case studies that have been generated on the use of social media by brands to interact with consumers, the […]

Adaa

Koramangala’s autumn cleaning has meant that we have a new set of restaurants. Adaa is one of them, and has the advantage of already being famous in Marathahalli, one of those recent upstart villages that is trying to give Koramangala’s sheer number of restaurants a run for its money. 😉 A social visit earlier meant […]

Gamification – Level 2

I’ve spent quite some in the last week exploring gamification – going through documentation and perspectives that have been shared online. While there’s a simplicity in the basic concept, application is a totally different story. So as with all games, I’m going to navigate step by step, until a larger picture reveals itself over a […]