I installed Flock quite sometime back, and even used it for a few days. I was quite impressed with the social aggregation, and the sheer number of sharing sites it was tying together on a browser. Flock has recently released version 2 of the browser, though the Beta was launched back in June. The major […]
A post on the WindChimes blog sparked off an interesting argument on whether banner advertising on Facebook is called Social Media Marketing. But before we step into that, a quick look at what Facebook has been upto recently. Facebook recently announced that users had uploaded 10 billion photos on the network. Considering that Facebook’s not […]
So, after 5 months of work, pepsi has finally come out with its logo. The new logo is supposed to be a ‘quantum leap’ in positioning and defining Pepsi as a cultural leader. The intent, I feel, is right, if we can go by the following words from Frank Cooper, Pepsi’s VP-portfolio brands, “We felt […]
Apperception – The process whereby perceived qualities of an object are related to past experience. Last week, I’d written about some developments in the business networking/enterprise web2.0 space. To make the scenario even more interesting, LinkedIn announced the launch of its applications platform. 9 apps have been launched so far, and they are presentations from […]
Forrester has a new study ‘What’s holding RSS back?’ According to the report, RSS usage is at 11%, and most people don’t use it because they can’t see its relevance in their lives. You can get some good snapshots of the report here. Now, I realise that because of the contents of this blog, a […]