Ad Hawks

I made a mental note not to write back to back to back posts about tools, but I have allowed myself this exemption because though the post is about Digg and Twitter, its equally about advertising/revenue models. Last week, Digg announced Digg Ads, their new advertising platform, to be released as a pilot in a […]

Wave Content

And just when Microsoft seemed to get moving on Google, with Bing, its new search engine (in case you haven’t heard) with a $80-100 million ad budget, and bundling the real time social search engine OneRiot with IE8, Google comes right back with what could potentially be a game changer for a whole set of […]

Inside Intel

A video that was shared yeterday on Facebook by a friend got me to check out Intel’s latest global campaign – Sponsors of Tomorrow. I then remembered that a few days back I’d seen a half jacket (a page takeover on pages 1, 2) in TOI, which talked about the same thing though it seemed […]