For all those who’ve been good and watching TV, the source of that one should be a lollipop. There are some 4-5 ads of AOL doing the rounds, which you really couldn’t have missed. What’s the context? Well, i read here, that AOL is buying out Bebo for $850 million. Oops, I should’ve told you to […]
Read a very nice article today on rediff, about Google’s nine innovation rules. Coming from Marissa Mayer, VP of search products and user experience, it underlines why Google’s offering always strike a chord with the audience. While I’m one of those who’re becoming increasingly uncomfortable with Google and its (non) privacy, and its journey away from […]
So if I’m a good brand manager, I should be doing a viral too, that seems to be the rationale behind virals these days. I’d written about it a few days back. What provoked this post was the latest viral from (nah, you go see it and come back, then we’ll talk). Ok, lazybones, i […]
I happened to read from here and here about this, a ‘viral’ from makaan.com. As said on WATblog, it rehashes the Lagaan mixture of two of India’s most influential properties- cricket and bollywood, and not exactly in an earth shattering new take either. So, what’s it about virals that seems to have forced Brand Managers […]
Well, maybe Bill and Mark have met before in other contexts, but to actually have a promo of MS doing a facebook application in India is perhaps a first. And thats not all, there’s a game on zapak too. ‘Heroes Happen Here’ is the theme of the entire promo being done by MS. While the […]