A couple of days back, I happened to read this report by Jakob Nielsen (via RWW) on social networking on intranets, that throws light on the enterprise use of 2.0 tools. From the RWW article Neilsen’s 168-page report includes case studies from 14 companies in 6 countries, including Sprint, Sun, Intel, IBM, and Johnson & […]
As a regular user of Google Reader, I was happy to see that a couple of weeks back, Google deemed it important enough to carry out a few changes – a ‘like’ button, the ability to follow specific people (using Reader Search), and friend groups (with customisation options of who sees what content). The public […]
In ‘Tin Fish‘, there is a wonderful speech given by the school captain, which goes (edited a bit) …..I am not what I’d have liked to be. The school is aiming to prepare me for others. I want to be for myself. But it is growing increasingly difficult for me to prepare myself for myself […]
On the day that gay sex was made legal in India, I had wondered aloud on Twitter, whether condom brands like KS, Moods or even a deo brand like Axe – whose communication is all about attracting people (the female gender so far, since its a deo for men) – would use the occasion to […]
The ‘Morgan Stanley report‘, compiled by their 15 year old intern- on how teens (UK ) consume media- released a few days ago, got less than an enthusiastic response on the web, in spite of (or because?) their introduction stating that they don’t ‘claim representation or statistical accuracy’. While newspapers and radio find least favour […]