Social Ambassadors

Yes, it is the age of conversation, but in India it is also the age of brand ambassadors. And not just the average Joe Ambassador, but ones who blog. I, for one, subscribe to Big B’s blog, because, from his posts, i think he is a natural. And even if this is true, he’s doing […]

Opacity

Read two interesting posts, seemingly not very connected, but actually so. The first one was here, (don’t miss the article it has linked to either) and it talks about brands including an RTI clause in their charter, and anyone from a stakeholder (thats including consumers) to competition being able to demand answers from the company/brand […]

Mo Brand Ambassadors

I just realised that I totally forgot about Abhi B (or Shaky B, depending on your levels of dislike. Oh ok, I’ll stop. Can’t even be a bit nasty on my own blog 😐 ) in this post, where i talked about brand ambassadors for mobile handsets, among other things. But we’re not going to […]

Driven

Its beenĀ a while since 1983. 25 years, and as the car maker which transformed the Indian automobile scene with their very first car in that year,Ā its reason enough to celebrate. And the new TVC does justice to that. From the now almost extinct original Maruti 800, which was a bestseller till 2004, to the Swift, […]