A Contention

Ever since Facebook released the new groups, I have been wondering whether, in one sweep, they have started on a path to make the communities (vs) social networks dichotomy redundant. Yes, there is a difference. Of course, they would exist separately, but the dichotomy may cease to be a hugely relevant thing. Yes, I could […]

Chief Social Media Officer then?

I remember writing about the ‘technopologist’ about a year back, in the context of businesses only looking at social platforms through a brand/marketing prism and not sparing a thought on the other implications/potential – organisational culture, business policies, to name a few. The technopologist -a hybrid of marketer, technologist and social anthropologist was a hot […]

Social evolution, at least?

Judging by the number of responses to his article in ‘The New Yorker’, Malcolm Gladwell seems to have ruffled quite a few feathers, especially in the Twitter loving community. Not surprising, since he has torn apart at least a couple of Twitter’s poster children revolutions – Iran and Moldova. His grouse seems to be that […]

Facebook Groupie

What kind of a blog would this be if we didn’t discuss Facebook’s new announcements. At a simplistic level, it would seem that Facebook learned a lot from that Google study. (via a conversation with Mahendra) Though i can’t access it yet, I’m very happy with the backup option, and hope that its a step […]