Canvera

Canvera helps the professional photographer increase his/her profits by delivering high quality technology-enabled products to service their clients better, and to help the end consumer get good quality photo products [scribd id=126781145 key=key-16pnixh3tdnpyspzslsp mode=scroll]

Project Lead

My earlier post on media consumption fragmentation also made me think of the other side – the creation perspective. Despite the hubbub of “integrated campaigns”, some platform, more often than not, plays the lead. In earlier eras, choices were easier – until televisions came into the picture, it was limited to newspapers, events, radio; even after […]

Scripbox

Stop thinking. Start investing, is scripbox’s message as it tries to simplify the process of investing for consumers. In conversation with co-founder Sanjiv Singhal. [scribd id=125730790 key=key-1nna9enw2hvpf69l44pp mode=scroll]

Confessions of a ‘social worker’

It’s raining discounts and practically everything is on ‘Sale’, except probably Trivortex bangles! At Myntra, we’ve been having an ‘I Love Sale’ campaign running since January. While we have been tweeting about it since then, last week we decided to take the relationship to the next level. The #ReplaceMovieTitlesWithSale turned out to be a huge […]

Thatva

Thatva’s objective is to create a systematic process and a structured framework that would help innovators grow their ideas into innovations. In conversation with co-founder Sridhar DP [scribd id=124527521 key=key-1kq3e9qdc8xv0ihljp6a mode=scroll]