Sometime last year at Myntra, we were having a planning meeting and everyone was asked for their take on the future of (fashion) e-commerce in a 5 year time frame. I confessed that I had no idea, and asked the group whether they had heard of 3D printing. Since this was before the hype machine […]
Tech Crunch had a rather funny take on why Bezos bought the Washington Post, but the more thought provoking piece was on the Post itself. (via @nixxin) Its premise was that the predictive analytics perfected by Amazon could be used to provide Post subscribers with personalized news feeds based on where they live and what they […]
In my last post that touched upon Big Data, I had mentioned how the seeming intent of Big Data is to synthesise actionable insights from processed and unprocessed information at touch points related or unrelated to the enterprise, and then use it to target consumers better. While this is probably true for the short-medium term, I […]
It’s been more than 2 years since I wrote about social commerce on afaqs, and since then, there have been massive changes right from the definitions to the operations of social commerce. Karthik’s recent post on the subject led me to think about it again. I’ve always felt that most of the popular definitions of social commerce […]
A few days back, it was reported that Facebook now had a million active advertisers, and that LinkedIn has 3 million company pages. I’ll let that sink in, in case you hadn’t heard. Despite all the social-ness, I realised it’s impossible not to call it media. The wiki definition for media is “tools used to […]