The Yellow Cycle
Ever wanted to gift something totally out of the ordinary to a loved one? Then you must check out The Yellow Cycle. In conversation with co-founder Neha Arora [scribd id=102709947 key=key-lkmwoxmxt4fbohf3ir2 mode=list]
Month: August 2012
Data: Growing up
The Facebook story might be facing rough weather, but that hasn’t stopped the social network from pushing out new and interesting things. It launched “Page Post Targeting Enhanced” – features that make it a media platform offering sharper slices to marketers (easily) by allowing filters based on gender, interests, relationship status etc. It has also rolled […]
Legacy, Mastery, Success
At Brain Pickings, that treasure trove of awesomeness, I found this quote attributed to Ray Bradbury on legacy, through a character in Fahrenheit 451: Everyone must leave something behind when he dies, my grandfather said. A child or a book or a painting or a house or a wall built or a pair of shoes made. […]
Monkey Bar
Bangalore’s first Gastropub has been a hot topic of discussions for quite a while now, so we thought we’d monkey around a bit too. We used the now standard replacement for Saturday dinners at ‘hot’ properties, and dropped in on a Sunday afternoon. In case you remember Taipan (no branches) on the Richmond Road – […]
Raw Talent
Last year, when I wrote about transmedia, one of the examples I had used was WWE. Perhaps it is because pro wrestling is usually given a pass by mainstream media, except when there are celebrity appearances, that WWE has made significant investments in building a social media presence – Facebook (almost a crore fans) , […]