Remember the post on Social Media Explorer titled ‘Is Content Marketing the new Advertising?’ I had linked to earlier, while on the subject of content, media and distribution? To me, content marketing will indeed be a key player in a brand’s strategy – communication and otherwise, because with the explosion of content across various internet […]
Arundhati Roy’s ‘God of Small Things’ is a book I found underwhelming. It could’ve been my maturity as a reader, or the hype that surrounded the book then, but all said and done, Ms.Roy was not an author who influenced me. Unlike a certain Mr.Tharoor, an author I deeply admire, and whose books (mostly) have […]
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D was inclined to have a steak, I wasn’t quite sure if I wanted pasta, chocolate is always interesting for both, I didn’t want to ride far, and we didn’t want to pay more on account of a fine dining tag. Usually, Boca Grande is where all these coincide, but we’d been there only a […]
‘Disparate’ perhaps wouldn’t describe it best, but definitely 3 different posts in terms of scope and point of focus, but which I thought were in their own way, circling one of this blog’s favourite topics – how organisations can fundamentally become more social – not just from a usage of tools across its ‘silos’ but […]