Cause and Effects

Sometime back I’d written about the potential of the net, and especially the latest community version to do good to humanity. One of the startups that was presented at TC50 (had written about TC 50 in the last post) was CauseCast. Its aim is to bring ten non profit companies into the spotlight every month. […]

Willpower

That’s what you need. When you go for a movie, when you go shopping for groceries, when you decide to dine out, on a Saturday night. Because after all, in the secular, tolerant country we live in, now you SIMI, now you don’t. So right here, right now, make your will, before its too late. […]

Brand new media

While reading up on the original premise of this blog – brands, I came across a couple of interesting articles that spanned both my interest areas – brands and social media. The first was on Brand Accretion. Accretion is defined as “An increase by natural growth or addition”. Now, in this instant age, this would […]